Welcome to The Dapper Den, new barbershop location at 196 Church St. Keswick

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Meet Your Barbers; The Dapper Duo… 

Hi there! I’m Anthony—

  • One of Newmarket and Central York Region’s most renowned second-generation Italian barbers… not certain about that however  the craft does run deep! Barbering is a tradition in my family, and I'm proud to carry on the legacy and work ethic that goes with it, filled of passion and purpose each and everyday that I stand behind the chair. 


  • I am available in shop full time Tuesday-Saturday 9-5. With over 30 years of experience in the barbershop, and a few sweeping before that, I practically cut hair in my sleep now, I’ve become somewhat of a master of the straight razor and barber who fully specializes in classic haircuts and shaves. I never shy away from what I know best—providing high quality traditional  haircut styles —still very relevant today that cater to all generations and all gentlemen’s professions and lifestyles. 


  • If you’re seeking a consistent, clean shave or haircut that looks great and suits your needs, come in and have a seat. My father taught me everything there is to know about this trade and then-some! As such, today, my approach is methodical, precise, and consistent, while always honouring tradition.


  • Offering a wide range of advanced barbering techniques, including but not limited to scissor cuts, classic tapers, flat top, brush cut, standard cut, clipper cut, straight razor head shave, beard trim, or a client favourite— a proper traditional hot towel straight razor shave; still the way my father taught me. I’ve mastered the art of what barbering was and is still meant to be, and am confident you’ll leave my chair looking and feeling like a million bucks! 


On a personal note— I love to talk current events, travel, cruising, cars, family, and yes occasionally sports, Leafs fan by birth! (Pic background ai generated) 

about us…

‘The Old School‘

  • We hear the words “old school” used a lot these days, but we truly are ‘the old’ in the school. Our duo of skilled barbers at ‘The Dapper Den,’ are both classically and formally 2nd generation barbers with over three decades of experience. We met on the job over 17 years ago in North York. It is amazing to think we have been providing quality men’s haircuts and barber services in York region and beyond for over 30 years; and the patriarch of the family, Joe, now retired—for over 60 years!


  • At The Dapper Den—we believe a haircut is more than just a service; it’s a pleasure of self-care. We are passionate about and take pride in our work while striving to create a warm welcoming environment for all of our clients. We are dedicated to providing all clients with the very best possible overall experience in every aspect of service. So, in our chairs, it’s more than just a haircut... It’s a comforting conversation, an enjoyable experience, and something you’ll eagerly anticipate before every visit. You can also be confident in our commitment of upholding a sanitary, comfortable, and jovial— yet calm environment. 


  • With a combination of experience and a commitment to ongoing education and training, we are up-to-date on the latest requirements such as being professionally trade licensed with certificates of qualification by "Skilled Trades Ontario" verifiable under our names via their public register. 


We hope you will visit and help us continue to carry on the traditions and legacy of our families trade—one classic haircut at a time… Whether it's your first time or your fiftieth, you'll always leave our den looking dapper and feeling like your best self. (pic circa 2019 -our old Newmarket Barbershop location)

Welcome! I’m Bonnie—

  • 1950’s Taper Specialist! and I’ve been in the barber industry for quite some time—since 1995, actually, which is really hard for me to believe. I have owned and co-owned several shops over those many years. I am currently still taking off time to sort out my health and physical disability, but my hope is to come back— eventually returning from behind the scenes to help  offer clients a complete & genuine classic barber experience.


  • My goal, every time I picked up a pair of scissors or clippers, was to provide a haircut that works for the gentlemen in my chair. It should look great and be easy to maintain, not just when they walk out the door or for a day or two, but for the weeks to come in between visits. I specialized in creating precisely blended clipper and scissor cuts, especially for seniors and particularly my fav— the classic 1950s taper!
  • As a woman barber I excelled at trimming men’s curly or wavy hair, making wives happy by taking care of all the many time overlooked details—removing those pesky stray eyebrow and ear hairs only we see. My chair is a place where you can chat or relax, feel respected, and leave with a style that suits you perfectly. I promise not to take an awkward video or shine a round light in your face—I’m an old soul at heart. So come on in, take a seat, share a laugh, and leave looking and feeling like a new man.


  • On a personal note, I love to talk… seriously I do. I am your social media & website designer/writer, and first line of digital contact. If you do not like the shops decor or the music playlist thats my fault…But please, if you do like something please tell us and leave an online review— as a new small business, compliments are just as welcome as walk-ins here!

(pic circa 2026—background ai generated)

Our Story…

Behind Every Small Business, There is a Family…

Barbering way before barbering was cool! Anthony and Bonnie, along with his Father (Giuseppe,"Joe" pictured), and his Mother Josephine successfully operated the last original, classic and traditional barbershop located in Newmarket Ontario est.1959... from early 2011 until late 2023. It was a very well known and respected small family run business where multigenerational families would bring children and grandparents alike; a place where they got to know each others families and many became friends... they enjoyed visiting the shop and Josephine loved spoiling them with complimentary cookies, chocolates, and espressos while Joe, Anthony, Bonnie and a few others over the years provided friendly banter and traditional old fashioned haircuts—basically extinct nowadays.


Unfortunately during the pandemic years Anthonys Father Joe retired due to age related health issues. Josephine who not a barber but did so much else in the shop also retired to care for her husband. Approximately a year and a half later, in late spring of 2023 Anthonys wife Bonnie was diagnosed with a very aggressive type of Breast Cancer that had already spread into her lymph nodes and as such could no longer work the bustle of the shop while undergoing surgical intervention and active treatments. 

This left Anthony as the last remaining barber of the family to work the shop alone. The choice to keep overworking himself and being berated for closing odd hours and days to accommodate supporting his family's health— attending the many doctor appointments and other, or to sell the shop despite family objections; decided selling would be the best short term answer. 


Always the carer Anthony continued to work the shop off and part time after its sale in an attempt to help the new owner while continuing to provide service to his personal clientele. All the while additionally providing time to assist in his father and wife's treatment schedule. In tandem Anthony and Bonnie also pivoted and created a pretty successful and much needed little mobile barbering business. ‘Anthony’s Classic Mobile Barbershop’  which helped provide clients of all ages a more personal barbering service for gentlemen who could not, or just for convenience sake choose not to get out for a haircut or shave. Sadly the mobile services have recently ended due to the physical strain of working 6 days and carting items in and out ultimately caught up to Anthonys back. 

Tradition Continues…


“Our entire family deeply appreciates everyone’s support over the years, especially during the ups and downs of family and life. Your friendships and ongoing loyalty is humbling and truly touching! Help us continue the tradition and the legacy, we are blessed for this second chance and ability to carry on the torch of our families generations of barbering— one classic haircut at a time at ‘The Dapper Den’, Keswick”… 


“Get Dapper| Keep it Handsome| Stay Humble” 

Our New Barbershop Is NOW Open IN Georgina— Follow The Socia

In Our New Keswick Barbershop you can feel confident…

  • At The Dapper Den, our duo of skilled barbers are passionate about our work and dedicated to providing all clients whether in shop or at home with the best possible experience. You can be confident in our commitment to upholding a professional, sanitary, and calm welcoming environment inclusive for all clients. 


  • With our many years of experience and a commitment to ongoing education and training, our team of master barbers is up-to-date on the latest requirements such as being professionally trade licensed with certificates of qualification by
    "Skilled Trades Ontario" verifiable under our names via the public register. We are also fully insured, hold clear YRP vulnerable person reports. 
  • We have experience with providing haircuts for children on the autism spectrum, including our own grandson (pictured💞). We have completed Building Dementia-Friendly Communities training, and further hold additional voluntary sanitation and sterilization certifications. 


 Visit us in the new Georgina barbershop location!

196 Church Street,  Keswick ON. 

Where can I take you next?

Back to the Homepage To See the Service MenuMake a ‘Time Priority’ Appointment

Gift Certificates

The Gift of Gentlemen’s Grooming…

At The Dapper Den—we understand that grooming is an essential part of every man's routine. That's why we offer a wide range of services, from classic haircuts and close shaves to sculpted beard trims. 

We already consider our services like "gifts to the gentlemen of our local community”💈😉💇🏻‍♂️, 

So naturally we now have gift certificates available for purchase!

Our gift certificates are a great option for the gentlemen in your life and offer two delightful surprises: the initial gift of excitement to receive the attractive cardstock card itself, and then the exceptional experience of actually using it—receiving any of our quality barbering services!


The Dapper Den gift certificates or ‘Local Experience Vouchers’ if you will…are great ways to shop local as they are locally sourced from a small business, and thoughtfully unique, personal crafted experiences. 

They’re available for purchase in-shop for any service or amount💇🏻‍♂

Consider shopping local and give the gift of Dapper to someone you know!💈

Special Accolade's From Our Previous location

2024/2025 Readers Choice Award Winner

Despite while operating mainly as a ‘mobile barbering service’… Anthony’s business, “Anthonys Classic Mobile Barbershop’ was awarded the Newmarket Today Reader Favourites Award for the Barber Shop category for not one, but for two consecutive years!

 “Honest proof… I really do have the very best clients!”—Anthony 


Giving Back

  • “Aside from nominations or awards the most self less days were worth the most... we feel blessed to have had the support of our clients and community to be involved with and hold some pretty successful and special community assistance drives and giveaways, including—collecting senior items for CHATS, cancer related needs through Bonnies C

  • “Aside from nominations or awards the most self less days were worth the most... we feel blessed to have had the support of our clients and community to be involved with and hold some pretty successful and special community assistance drives and giveaways, including—collecting senior items for CHATS, cancer related needs through Bonnies Carebag project, men‘s work clothing for Trinity, and some great holiday drives! “As we can, we plan to keep these kindness projects & giving traditions alive in our new business, The Dapper Den.” 

Central York Chamber of Commerce Awards Finalist!

Central York Chamber of Commerce Awards Finalist!

  • Although he did not have the time and unable to pursue all of the award and ceremony obligations, we were honoured that ‘Anthonys Classic Mobile Barbershop’ was nominated by the Newmarket Chamber of Commerce for a couple business awards,  which he ultimately became a finalist for… including for “Innovative Small Business of the Year,” awa

  • Although he did not have the time and unable to pursue all of the award and ceremony obligations, we were honoured that ‘Anthonys Classic Mobile Barbershop’ was nominated by the Newmarket Chamber of Commerce for a couple business awards,  which he ultimately became a finalist for… including for “Innovative Small Business of the Year,” award, during his very first year in business as a mobile barber!

Certificate of completion for Anthony Luciano in dementia-friendly communities education.
Certificate for Anthony Luciano completing the Barbicide Be Healthy Initiative.
Certification for sanitation and disinfection training awarded to Anthony Luciano.
Certification for Anthony Luciano in proper sanitation and disinfection, valid until March 2025.
2024 Central York Chamber Business Excellence Awards Finalists announcement.
Thank you message with Newmarket Today Reader Favourite Awards for 2024 and 2025.

The Dapper Den Keswick BarberShop

Haircuts for Men

Our experienced barbers provide a variety of haircuts for men, including all classic styles, buzz cuts, brush cuts, flat tops, scissor cuts and more. We take pride in our attention to detail and ensuring every customer leaves looking and feeling dapper! Finishing each haircut with a complementary warm lather straight razor neck shave.

Beard Trims

Looking for the perfect beard trim? Look no further. Our barbers will help you achieve the perfect length, shape, and style for your beard. Anthony also offers straight razor finishing and even traditional hot towel shaves in his chair for the ultimate grooming experience.

Kids' Haircuts

We love kids and want to give them a great experience. Our barbers, Anthony and Bonnie, are skilled at working with children and cutting haircuts that make them feel confident and look sharp. We also offer a discounted price for children ages 15 and under.  

Furthermore, we have extensive personal experiences working with children on the autism spectrum, including our very own grandson and aim to always provide an upbeat positive, yet calm and understanding atmosphere.

Facial Grooming

In addition to haircuts and beard trims, we also offer facial grooming services when needed at no extra charge. Our barbers will help you achieve a well-groomed and polished look with all the details including eyebrow, nose and ear hair trimming. 

Barbers way before barbering was cool… Anthony and his wife Bonnie and family have been dedicated to providing clients with the best grooming services. These professional 30 year experienced barbers are classically & formally trained and fully licensed, to give you the perfect haircut and shave that will leave you looking sharp and feeling confident. We are committed to making your experience with us as comfortable and relaxing as possible. Come visit in shop or book your mobile service appointment today…

The Dapper Den is a new barbershop now open at 196 Church Street, in Keswick, ON. 

Offering a complementary straight-razor neck shave, and eyebrow, nose, and ear hair clean up with every haircut service!  Also offer a Senior discount on Men’s haircut price.

#barbershopkeswick #keswickbarbershop #georgina #barbergeorgina #menshairgeorgina 

Websites Relevant Keywords: 

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